The Leader is a respected free publication, with a guaranteed delivery of 29,000 newspapers directly to homes, business and public buildings in the Triangle area including Coleraine, Portrush, Portstewart and Ballymoney.
The delivery locations ensure a guaranteed target audience and feedback from it's readers.
Residents and businesses in new developments are actually requesting the newspaper, such is its quality.
Using an eight column tabloid format, the Leader has benefited from considerable development and innovation since it's launch in 1984.
Each week the Leader will regularly benefit a wide range of advertisers including local and provincial businesses such as Lindsey Ford and international companies such as Tesco and Halfords.